Stop Making Excuses And Write Every Day!

A friend of mine alerted me to the job posting.  I saw the message in my inbox several hours after she sent it.  “Hey! Did you apply for that staff writer position?”

I had no idea what she was talking about.  The Snow Day voice mail message consumed my thoughts.  Both of my kids home with me?  ALL DAY?  I was torn about it.  A part of me was thrilled to have both my daughter AND my son home with me.  But I know them.  Dreams of cuddling under the covers with cups of hot cocoa and singing kumbaya weren’t going to happen.  They’d be tearing up the house and trying to kill each other by noon if I didn’t figure out something for them to do.  It was going to be a long day.

“No! I didn’t know about it! How did you hear about it?”  I searched for the posting and scanned it.  The requirement was 2-3 pieces a week.

My response to her was prompt.  “I just saw the announcement. Thank you for letting me know!  I don’t think I’ll apply because right now, I won’t be able to write at that pace.  Maybe once the kids are in school full time.”

My husband walked into the room to get ready for work.  I held out the job posting for him.  “What do you think of this?”

He scanned it and nodded his head.  “Are you going to apply for it?”

“Oh, no,” I shook my head.  “I don’t think so.  Why?  Do you think I should?”

“Yeah,” he replied easily.  There was no hesitation.  “You should.”

“But I can’t write at this pace right now,” I protested.  “I can barely keep the house clean with the kids as it is.  How on earth would I produce 3 articles a week?  Plus, she wants 3 links for a submission.”  I pointed out the date of the post.  “This has been out since yesterday.  She wants to make a decision by tomorrow.  How will I come up with 3 articles that meet those content requirements by tomorrow?”

“You have three articles you could send,” he replied.  “Send those.”

“But they aren’t quite right,” I continued, staring at the job posting.  “And it’s so competitive.  There are hundreds of people applying for this, and all of them are way more experienced than I am.

I saw it on his face.  It was fleeting but present.  Disappointment.  “Okay.  If you don’t want to apply for it, then don’t do it.”  He continued to get dressed and then left for work.

When I heard the kids shrieking down the hall, I tried to put that position out of my mind.  Arguments why I shouldn’t apply filled my head intermittently for the rest of the day.

I’m too tired to do this.

I can’t produce content at that rate.

I wouldn’t have gotten the job anyway.

The kids are little.  Don’t worry about writing now.  Enjoy them, because the time passes so quickly.

The timing isn’t right.  In another two years, both kids will be in school full time.  Then I can write full time.

The list of excuses continued.  But they weren’t powerful enough to squash how disappointed in myself I felt.  In my twenties, I would have stayed up until I had 3 solid pieces to submit.  It didn’t matter how competitive the applicant pool was.  I would have at least thrown my hat in the ring.

What the hell happened to me?

Applications for this position are closed now.  I didn’t throw my hat in the ring, but it opened my eyes to a difficult truth.  Sometimes, we defeat ourselves with our excuses.

If I had been writing every day for the past year, like I said I would in 2016, I would have had plenty of material to choose from.  I wouldn’t have had to scramble to come up with material for a submission.  But I’ve been making excuses instead of making progress for the past year.  And I’ve had it.

I have a lot of writer friends now and I know many of them juggle writing and kids.  This past week, I saw one of them post at 10 P.M. how tired she was, but she had a deadline.  She was going to stay up until she wrote that piece.

That is the type of dedication required to be a successful writer.  So, I need to put up or shut up.

My Thoughts on Week 1 of NaNoWriMo

National Novel Writing Month.  Day 6.  I wanted to write down a few things that have really helped me make progress on my book.

(1)  STORY OUTLINE

The last time I attempted NaNoWriMo, I followed the “pantser” method (a.k.a. wrote by the seat of my pants).  This is the reason I wrote with enthusiasm for 12 days and then struggled.  The story took aimless turns and I ended up with 50,000 words of rambling garbage that will never see the light of day.

This is the point of NaNoWriMo.  To release your inhibitions and just hit the word count.  But this time, I’m using this challenge as a springboard for my series.

Back in August, I outlined my NaNoWriMo story.  It’s bare bones, but wow!  My writing is way better this time around.

(2)  CHARACTER MAPS

Character is king.  I’ve heard this mantra for years, but kind of ignored it.  My focus has always been on the story.

But what is story without character?

A few weeks ago, I sat down and described each major character.  It forced me to really think about the stakes.  What does each character want?  Why is it important?  What is the theme in each scene?  I’m amazed at the sub-plots that have emerged from this exercise.  There’s a new layer of intrigue that I can add to the story.

(3)  WORLD BUILDING

Duh.  I’m writing a  fantasy novel, so you’d think this would be obvious.  But I’ve never actually sat down to think about the details of the world.  What is the political system?  How does the economy work?  What is the currency?  How do the beings sustain themselves?  What is the topography of the land and how does it drive this story?

Questions, questions, and even more questions.  Because the magical world definitely influences the story.  I’m kicking myself for not sitting down and doing this homework before.

(4)  DESCRIBE THE SCENE

I’ve written before about the evils of perfectionism.  It is my greatest nemesis.  I still want to write down and have perfect prose flow from my finger tips.  Perfect description.  Perfect dialogue.  Perfect cliff hangers.  Perfect tension.

Yeah, that hasn’t happened, so I stopped and tried something different.

I’m describing one scene at a time instead of writing it out like a book.  Yeah, I know that goes against what the experts tell you.  “Show, Don’t Tell.”  Blah, blah, blah.

Well, guess what?  I can’t SHOW anything, if I don’t HAVE anything.  And right now, TELLING my story is working.  So, I’m sticking with it.

BOTTOM LINE TO MYSELF:  Don’t take shortcuts.  Do your homework.  And do what works for you. 

 

 

 

Giddyup, pardners…. It’s National Novel Writing Month. Let’s Go.

November is National Novel Writing Month (NaNoWriMo).  That’s tomorrow.

TOMORROW.

NaNoWriMo participants have 30 days to write 50,000 words.  That’s roughly 1,667 words per day.  I actually achieved this goal a few years ago, but will not attempt it this year.

HOWEVER, I will commit to writing 500 words a day until the end of this year.  Or rather, 500 words a day for 60 days.  That will take me to 30,000 words in 2 months.

It’s better than nothing.

For the past month, I’ve been outlining the backstory to my “real” story and it has evolved into a story on its own.  I’m not sure if this should be my first novel, so I want to write it out and see where it goes.

It is based on Indian mythology, so I’m struggling with how much artistic liberty I can take with the story.  For this purpose, I think I will let my creative monsters fly.  (Or in my case, demons fly.)

So, for anyone else who is attempting this challenge, I wish you good luck!  Let the writing challenge begin!

 

A Writer’s Prayer

I have been swirling on the responsibility that comes with being a writer.  It’s a blessing and a curse.  We see things that the casual observer misses and then it is up to us to capture that moment with our words.

There are moments that I am struggling with in the upcoming election.  I am scared to write about what I see, but feel compelled to do so.

I’m not a religious person, but I do believe that there is a higher power that guides all of us through life.  These words have been in my heart for the past few months and I will post them so that I can remember them and recite them when I feel weak.

Lord, Guide my pen.

Give me the courage to write my fears.

Give me the strength to combat cruelty with kindness.

Give me the insight to read the minds of men and women.

Give me the artistry to paint the story.

Give me the wisdom to choose words that will reach the hearts of humanity.

Give me the power to be a light in the darkness.

Amen.

To My Precious Snowflakes: Mommy Loves You

To My Precious Snowflakes,

Mommy loves you very much. You are the organic apples of my eye, the gluten-free sprinkles on my SAHM sundae. I cherish every cup and kick aimed at my head. It all goes so quickly, especially when I duck for cover. My heart swells each time I think of your delightful shenanigans. 

Bless your little hearts for cleaning those brand new books in the bathroom sink yesterday. Dirty Elmo board books have no place in our humble home. Your stealthy teamwork saved us from the scourge of bookstore filth. And siblings who wash books together, play together.   

Little Boy, I admire your curious mind. Not every child would remove a vent cover to drop his LeapPad down the heating duct. Of course you wanted to find out what would happen. Who wouldn’t? Mommy was honored to spend thirty minutes fishing it out of the duct in the name of science. 

Darling Son, your burgeoning artistic abilities amaze me. Especially when you showcase them with permanent markers on the canvas of your face. Unfortunately, I didn’t give you enough paper. So, why should you have to walk across the room to get more? Your baby sister was right there. It made perfect sense to continue your Jackson Pollack scrawls on her.     

Little Girl, your theatrical flair leaves me speechless. No one can knock food to the floor like you can. There is no better way to tell Mommy that you’re all done. And of course, fork color matters. Silver is bad, blue is good. I should have read your mind, but I failed. Poor little thing. You tired yourself out by shrieking bloody murder for forty-five minutes. I gave you the blue fork, but it was too late. That terrible silver fork touched your lunch. Of course you couldn’t eat it. The pasta was ruined.   

Sweet Angel, Mommy can be a monster. It’s cruel for me to give you a red cup when you ask for it. And all those times you asked me to drive you home and I did. What was I thinking? I don’t blame you for screaming during the entire car trip. Who does Mommy think she is, giving you exactly what you wanted?

Driving around town with both of you and listening to the soothing chorus of “WHY, MOMMY, WHY, WHY, WHY?” from the backseat is the highlight of my day. Especially just as I’m about to make a left turn. Why should a delivery truck traveling towards us at fifty miles per hour during rush hour traffic hold my attention? You need to know how to spell “milk” RIGHT NOW. I don’t blame you for yelling at me while I’m mid-turn. Mommy’s heart palpitations aside, nothing trumps the question of a curious child. Nothing. 

Each night, we wrap up our long days with a spirited two-hour discussion before bedtime. Your favorite book is “The Ten Little Monkeys.” We’ve read it SO MANY TIMES that Mommy sees it in her hallucinations. Oh, those crazy monkeys! Look at them jumping on the bed and getting hurt! And how creative of the two of you to act it out EVERY NIGHT RIGHT BEFORE BED! 

Thank goodness you didn’t pick up your toys from the floor like I asked you. You saved your strength. Using the couch like a trampoline takes a lot of energy. And how brilliant of you to add your own spin to the story. You literally spin yourselves dizzy before running towards the fireplace. And what makes running towards sharp edges even better? Doing it with your EYES CLOSED! And almost face-planting on the coffee table! You sure showed Mommy and Daddy how creative you can be! 

Thank you for sharing those howler monkey protests when Mommy and Daddy throw each of you over a shoulder to haul you upstairs. They would follow me into my dreams if I slept at night. But I don’t want to miss a moment with you. So I spend the rest of the night watching my snowflakes breathe.

I love you always,

Your Devoted Mommy

When “Co-Sleeping” Goes Wrong

72e263ae-d6f6-4400-a731-bb1e060e576a

I always thought that someday, when I had children, co-sleeping would be one of the highlights of parenthood.  It’s the perfect way to spend quality family time together.  Who wouldn’t want to wake up with a small child nestled in the crook of your arm?  The image is intoxicating.  Dark butterfly lashes resting on chubby baby cheeks.  Little fingers and toes curling up beneath the covers.  Soft sweet breaths on shared fluffy pillows.  Oh, the cuddles!  Oh, the memories!

I was mistaken.

Co-sleeping with little children isn’t for the faint of heart.  I know, because we tried it this morning for ten minutes.  My pulse is still racing six hours later.  I’m not sure how other parents deal with this through an ENTIRE night, unless they drink heavily.  (The parents, not the children.)

Allow me to paint the picture from this morning.  The bedroom was dark.  My husband won my temporary gratitude by getting the kids and letting me lie down.  Both children popped awake at the crack of dawn because it’s the weekend and that’s what they do.  I was enjoying the peace and quiet, when the door cracked open.  A ray of light cut through the darkness and hit me squarely in the face.  There was a figure in the doorway.  It was my husband.  He carried my 2-year old daughter in his arms.  My five-year old son came bounding into the room right after him.

No.  NO.  NO!!!!!!!!!!!!  Panicked, I thought about hiding.  They hadn’t seen me yet.  The room was dark and their eyes were still adjusting.  Unfortunately, before I could slip off the mattress and belly-crawl under the bed, they spotted me.  A chorus of high-pitched “Mommy’s” ensued.

“Mommy, I want to lie down next to Daddy.  I want to lie down next to Daddy.”

“Mommy, I have Pooh!  I want Tigger!  Tigger!  Tigger!  I want Tigger!”

“Mommy, I don’t want to lie down in here.  I want to go downstairs.”

“Mommy, I want Mommy!  I want Mommy!”

Groaning, I rolled over and faced my family.  My son leapt onto the bed and flopped around like a tuna hitting the deck of a fisherman’s boat.  My husband deposited my daughter, AND POOH-BEAR, AND TIGGER, on the bed next to me.  Both of the stuffed animals are about her size, so it was almost like having four kids on the bed with us instead of just two.  Delightful.

My daughter refused to lay down until I moved over to make room for her stuffed friends on my pillow.  The spacious bed suddenly felt like a postage stamp.  I nearly slipped off the edge when she hit me on the head with Tigger and ordered me to wake up.  She had the nerve to look adorable, so I felt myself weaken.  Maybe this would be the morning when the “co-sleeping” magic happened?

Through some miracle, my husband and I coaxed the kids to actually lie down.  The room was silent.  I tightened my arm around my daughter and placed a kiss on her dark head.  Yay!  We were like the commercials on TV!  We were co-sleeping and it was bliss!  Well, maybe not technically co-sleeping, but we were all lying down in the same bed, and it was peaceful.  I reveled in the moment.

That moment lasted for 5.46 seconds.  My son slipped out of my husband’s grasp and did a flip that would make a ninja proud.  It placed him squarely in the opposite direction as the rest of us.  His head lay hear the foot of the bed and his feet were an inch from my husband’s face.

“Nifty Gilifty!”  My son pulled the sheets over his head.  I knew what was coming.  I’m no stranger to Daniel Tiger and his freaking little blue owl friend.  I grabbed my daughter and pulled her onto my pillow before the first scissor kick landed on her face.

While my son pretended to swim, my daughter sat up.  Completely unperturbed by the chaos on her left, she turned and shoved her dainty foot in my face.  “Piggies!  Mommy, I want piggies!”  I gently pulled her toe out of my nose before sneezing.

Suddenly, I smelled something.  Gagging, I gasped out.  “Who passed gas?”

My son laughed uproariously.  A glance at my husband told me that he was trying not to laugh.  “You’re welcome,” my tiny daughter replied, shoving Pooh bear in my face.  “Pooh pooped.”

My son sat up, craning his head from left to right, while doing raspberries.  “Look, Mommy!  I’m a water fountain.”  My daughter giggled and performed raspberries with less finesse.  A spray of saliva landed on my cheek.

“Well, you wanted family time,” my husband grinned at me, as I grabbed a tissue and wiped the moisture from my face.  “This is family time.”

I suppose it is.  Oh, the precious memories.

My Scheduled “Carefree” Mom Moment

13529154_10208031815846236_55262541489585719_n

It’s summer time, and in the interest of keeping up with the FB Joneses, my husband and I took our children out of the basement for some fresh Midwestern air today. I scheduled a very “go with the flow” morning of activities. First, day camp for Evan. Next, an outdoor lunch with minimal exposure to the elements. And finally, a visit to a local water fountain (see photo below), with designated water-frolicking time.

After watching the kids shriek with delight at nearly getting splashed by the water jets on the splash pad, I had this crazy idea that I should be playful and carefree too. Shouldn’t my kids remember me as more than a housekeeper, fruit cutter, and Daniel Tiger DVD pusher? Laughing, I grabbed my son’s hand and we ran into the center of fountain. We narrowly missed getting nailed by a water jet. Evan was delighted. Mom is NEVER carefree. Look at all of the water jets that surround us! None of them can hit us in the middle of the splash pad! How exciting!

The fun lasted for all of thirty seconds. My son wanted to get out of the middle, but he didn’t want to get hit in the face by the water jet. I told him I would run with him.

“C’mon, Evan,” I tugged on his arm. “It’ll be fun. We made it to the middle without getting hit. We can make it to the other side too.”

Evan shook his head vigorously. “No.”

Laughing, I wrapped my arms around him. “You’re already wet. Let’s both try to run through the fountain. We’ll just do the same thing again. I’m right here with you.”

Eyes wide, he shivered. “No.”

Frowning because this wasn’t part of my schedule, I said, “Buddy, we can stay here for a little longer. But the only way to get out of the fountain is to run through it to the other side.”

“No.”

We stayed in the center of the fountain for a few minutes. I studied the pattern of the water jets. 4 jets, 3 jets, 5 jets, pause. 1 jet, 2 jets, 5 jets, stop. 5 seconds pass. Repeat pattern. Certain that I had broken the code, I grabbed Evan’s hand. “Okay, buddy, I have the pattern. Let’s count and run through it this time.”

What I failed to consider was one five-year old’s resistance. The pattern repeated itself, just like I expected. For a split second, there was no surge of water. All water jets were dormant.

“Now, Evan! Let’s run NOW!” I yelled and tugged his hand.

He ran two steps and stopped right over the water jet hole. In a few seconds, he was going to get reamed by the water jet.

“Evan, MOVE!!!” I yelled.

“No,” he shook his head, eyes wide.

Knowing my son’s intense dislike of getting water on his face and not wanting it to turn into a full-blown fear, I took two steps and pushed him off the hole. Right then, as I stood directly over the hole, a stream of water emerged.

“Son of a,” I shrieked, as the freezing cold water hit me in the groin like a bidet gone wild.

My husband and toddler daughter both stood safely twenty feet away from the fountain’s reach. I was soaking wet. They laughed at me. Once I made it to the other side, I laughed too.

Evan eventually made his way out of the center of the fountain, WITHOUT MY HELP. Vowing never to sacrifice myself to the fountain bidet gods again, I limped around campus and made it to the car with sopping wet pants.

Well, at least my kids now have one FB worthy moment of their “Carefree” mom. Someday, I may schedule another appearance.

To My Little Boy

7a97e1b8-2e51-4bd9-a341-0ea852a9530f

To My Little Boy:

Today you said goodbye, without a worry or a care. You waved and walked away, while your baby sister tried to keep up with you.

Three years. We have been safe and cozy in the nurturing arms of your preschool for three years. Three wonderful years, when I watched you transform from a needy toddler, who cried out for me from behind the window of your classroom, into a confident five-year old, who is so happy to see his friends that he barely acknowledges my existence when I leave the room.

Even though it is forever etched into my memory, your toddlerhood is gone. Those pinchable chubby cheeks have hollowed out into boyhood. The soft pastel colors and gentle farm animals on your clothes have been replaced by graphic tee-shirts and neon superheroes. I already wonder if I should invest in a farm, because even at five-years old, your appetite occasionally surpasses your father’s.

My mother’s heart is breaking, but I am so proud of you. I marvel at the ferocity of your spirit. The path you are paving for your younger sister is strong and true. She already watches you, soaking up every word and gesture like a sponge. You don’t realize what a wonderful teacher you are, but I do.

She will follow your preschool footsteps this fall, as you begin your own new adventures in a new school. As always, I will be there for you. I will be there when you take your first steps into your kindergarten classroom in September. I will be there to cheer you when you fly high on success. I will be there to comfort you when you stumble in defeat. I will be there as we both travel into uncharted territory. No matter what, we will do this together.

Little boy, little boy, little boy. My little boy. I am so proud of you. I love you.

A Midlife Crisis Moment: When Chico’s Finds You

 

13418970_10207860758009897_8859074302227158899_n

Over the weekend, my family went out of town to visit the in-laws.  (That’s a subject for an entirely separate post.)  When we returned, my husband sorted through the mail and handed me a coupon that triggered emotional distress.  It was from Chico’s.

CHICO’S.  !!!!!!!!!!!!!!!!!!!!!!!!!

For those of you who don’t understand what my problem is, I will take you back to an experience from my twenties.  One day at the mall, after buying a collection of cassette singles and Ally McBeal scarves, I glanced to my right and saw a septuagenarian shuffling out of a store called Chico’s.  This woman wore a floral print moo moo the reached her knees, orthopedic white sneakers, and bright pink lipstick that covered more of her teeth than her lips.  Right then and there, my impression was set for life.  LITTLE OLD LADIES SHOP AT CHICO’S.

Fast forward to today.  I’m forty-two years old.  And while I’m not trying to be messy-bun-yoga-pants cool, I’m also not ready to sip prune juice-Geritol tonic mixers and slip on a pair of Depends.

SO WHY IS CHICO’S SENDING ME A COUPON?

I’m scared that it may be related to a recent moment of insanity.  Two weeks ago, I had a wedding to attend, a closet full of clothes, and nothing to wear.  Naturally, I hit the mall and was excited when the first window display I passed showed promise.  The outfit wasn’t please-poke-me-in-the-eyes-with-a-cigarette horrible.  Eager to know the name of the store that possessed this prize, I glanced up.

Son of a bitch.  Chico’s.  CHICO’S?????  WHAT THE HELL??????

Certain that the world was ending, I wept.  (Just kidding.)  I didn’t cry, but I DID groan (not from arthritis), and hover in front of the store for a few moments.  The voices in my head argued.

Emotional Taara:  I’m not old, dammit!!  There’s no way in hell I’m going in there.

Practical Taara:  The wedding is on Saturday and it’s already Thursday evening.

Emotional Taara (pouts):  I don’t care.  This store is for old people.  I’m not doing it.

Practical Taara:  They may have changed.  Isn’t there some gorgeous brunette in those Chico’s ads?  SHE doesn’t look geriatric.  Plus, she’s always throwing her head back and laughing about something.  Maybe Chico’s is a happy place now.

Emotional Taara (sulks):  Oh, please.  That’s just bait and switch.  No one who looks like her actually wears anything from Chico’s.

Practical Taara (sighs):  Okay, maybe you’re right and she’s just laughing at the people who fall for this marketing scheme.  But we’re running out of time and it doesn’t hurt you to just look.  You don’t have to buy anything.

Emotional Taara (weakening):  I don’t have to buy anything?

Practical Taara (sensing victory – goes in for the kill):  Of course not!  And if you go inside, we can even stop at Starbucks on the way home.

Emotional Taara (puppy-with-a-chewy-toy happy):  Yay!  Starbucks!  Okay – I’ll go inside and just look.

Propelled by the thought of a nonfat, no foam, caramel macchiato, I stepped into Chico’s.  My eyes were immediately assaulted by a psychedelic print on a poncho.  (That’s right.  A PONCHO.)  Too stunned to move, I stared into the hypnotic neon swirls.  There had to be a dolphin amid the graphic waves.  There just had to be.

A sales lady of the senior citizen persuasion approached me in my moment of weakness. “Hello, dear.  Can I help you?”

I wanted to run, but it was too late.  “Uh, yes, please.  I’m looking for a dress for a wedding.”

“Hmmmm….”  She looked me up and down.  Her brow furrowed.  “Well, we have some dresses in the back.  I’d be happy to show them to you.”  She led me past more racks of ponchos, to a display at the back of the store.  “What about these?  They’d be cute on you.”

Her definition of cute was very different from my definition of cute.  There was color.  And patterns.  Lots and lots of bright, geometric patterns.  Like something you’d see in a Lego movie or a fever-induced hallucination.  “Those dresses seem a little long for me.”

“Well, you could wear a nice pair of high heels.”  Her voice was encouraging

I barely eclipse five feet tall.  These dresses looked as if they were designed for the WNBA.  If WNBA players draped themselves in floral wall paper from 1983.  “I don’t think this is going to work for me.”

“Well, what about this?”  She walked over one aisle and pulled something from the rack.  It was a FREAKING PONCHO.  WITH FRINGE.  “If you pair it with this, it would work for a wedding.”  She leaned over the jewelry display and held up something chunky and gold.

Why was the universe pushing ponchos on me?  Was I sending out signs that I wanted to dress like a gypsy for the wedding?  I shook my head.  “That isn’t what I had in mind.”

Her lips pursed.  She obviously liked her ponchos.  “Then I don’t think we have what you’re looking for.  You’d have better luck at White House Black Market.”

OH.  THANK.  GOD.  After thanking her for her help, I stumbled past the cast of Cocoon, out into the sunlight, and headed towards Starbucks.  Maybe in another decade or two, I’ll return.  But not today, Chico’s.  Not today.

Writing And The Meme-Ing of Life

70f6737b-a754-491a-8f34-d8e3cac740a9

Over the past year, I traveled into the bowels of the internet.  (Like, seriously, I’ve seen stuff about bowels and I can’t un-see it.)  During these forays within the interweb, I discovered “MEMES.”

What’s a meme?  According to the Urban Dictionary, it is:

“an idea, belief or belief system, or pattern of behavior that spreads throughout a culture either vertically by cultural inheritance (as by parents to children) or horizontally by cultural acquisition (as by peers, information media, and entertainment media)

Blah, blah, blah.  In my middle-aged, formerly project management mind, a meme is just a few sentences on a PowerPoint slide.  The best memes contain funny or provocative thoughts or images.

Who cares?  Why should this matter to a writer?

Because these days, every opportunity to market yourself matters.  And memes are a fantastic way to market your writing.

As I’ve mentioned in my previous post, I’ve been studying other parenting websites for the past two years.  Memes generate A LOT of traffic on these blogs.  In fact, most of the memes I’ve seen generate tens of thousands of “Likes,” as opposed to hundreds of “Likes” from their 900-word articles on these sites.

That’s right.  TENS OF THOUSANDS versus HUNDREDS of “Likes” on the site.  As writers, we’d be crazy NOT to harness this meme power for our blogs.

I don’t claim to be a meme expert, but I’m learning how to use them.  Here are my initial thoughts on meme marketing:

BREVITY:  My eyes glaze over on long-winded memes.  Especially with teeny, tiny font.  (Okay, this may also be because I need new glasses.  But I still think this point is valid.)  If you want to write an article, then write an article.  But don’t shove a paragraph from your article onto a meme.  No one will read it.

IMAGES:  There are plenty of great memes with just words on it.  But life and my Facebook newsfeed move fast, so memes with funny images are better at catching my attention when I’m scrolling through Facebook.  The greatest challenge is finding images without copyright restrictions.  Right now, I’m taking pictures in my house.  But I’d rather find a good site with free images for public use.  If I find one, I will share it on another blog post.  With a lot of new memes.

BRANDING:  This takes some thought.  If you want to use memes to market your blog, there should be something like a logo that ties all of them together and leads people back to your site.  At a minimum, your name or site name should be on the meme.  Applying the same font size and type to all of your memes is another way to create a consistent brand.  If your meme is branded properly, someone will be able to just glance at it and know that it comes from your site.

BENEFITS:  Why even bother with memes?  Because people have limited attention spans.  (Look!  A cat just walked by!  I’m sorry, what were we talking about?)  A 2-3 sentence meme with a funny image is an efficient way to deliver a customized message about your writing to your readers.  For example, try Googling David Hasselhoff memes…….  I laughed until I cried the first time I saw these.  (NOTE:  For copyright reasons, I don’t recommend loading them on your blog.  Unless you received The Hoff’s permission to use them, of course.)

TO ANYONE READING THIS:  So, what do you guys think?  Have any of you tapped into your meme potential?  Please let me know!  I’d love to hear your thoughts on the art of MEME-ING.